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In addition, organizations choose from a number of different options when entering a new market. They can either enter with a wholly owned entry mode (e.g. Greenfield investments) or opt for equity-based entry modes (e.g. joint ventures, mergers, and acquisitions). In wholly owned entry modes, organizations maximize the amount of control they can exert on subsidiaries while limiting the local resources of which they may gain access (Woodcock, Beamish, & Makino, 1994). In equity-based entry modes, organizations have less control over subsidiary operations but have rapid access to new markets and may operate effectively by partnering with local companies (Schuler, Jackson, & Luo, 2004). Equity-based entry modes facilitate organizational learning and enable organizations to capitalize on the existing competence and resources of their alliance partners (Makino &Delios, 1996). When measuring performance from the capital market stakeholders’ perspective, the goals of other alliance partners also need to be considered. For example, if motive for establishing an alliance is to attain rapid access to local distribution channels for one partner and gain technological know-how for the other partner, the shareholders of each partner are concerned about different dimensions of performance that need to be integrated into the performance measures we examine.

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  • 1 0 年前
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    翻譯如下:

    除此之外,當進入一個新的市場時候,組織從一些不同的選擇中選擇。 他們能以一個整個擁有的進入模態 (舉例來說城鎮四周未開發的地區投資)進入或為以公正為基礎的進入模態選擇。(舉例來說合資,合併和取得) 在整個擁有的進入模態中,組織取當限制哪一個他們可能得到通路的當地資源的時候,他們能運用子公司的控制的數量最大值。(鳥類,笑容滿面的, & Makino, 1994)

    在以公正為基礎的進入模態中,組織有對補助的手術比較少的控制但是有迅速的接觸新的市場而且可能有效地藉由與當地的公司合夥操作. (Schuler ,傑克森, & 羅2004) 以公正為基礎的進入模態促進組織的學問而且使組織能夠利用現有的勝任和他們的同盟合夥人的資源。(Makino &Delios, 1996)

    當測量來自首都的市場的表現保管賭注的人&rsquo 的時候; 遠景,其他同盟合夥人的目標也需要被考慮。 舉例來說,如果建立一個同盟的動機將為一個合夥人達到迅速的接觸當地的分配頻道而且為另一個合夥人得到科技的實際知識,每個合夥人的股東關心 , 需要進入表現之內被整合的表現的不同尺寸測量我們調查。

    參考資料: 自己
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