請幫我翻譯成中文的意思(產品生命週期)

Develop a template that shows how shipments are affected by special events, such as bundling of the product, big deals and left-to-sell unit at the end of a product life cycle. Again, this is developed based on the business'past experience. Figure 8 gives the template for special promotions. In our example, we... 顯示更多 Develop a template that shows how shipments are affected by special events, such as bundling of the product, big deals and left-to-sell unit at the end of a product life cycle. Again, this is developed based on the business'past experience. Figure 8 gives the template for special promotions. In our example, we intend to do a special promotion in November 2002 and again in April 2003Apply the special promotion template to forecast shipments, which are adjusted for seasonality and price drop.Here, we estimate expected additional unit-quantity demand for a special promotion, which we then incorporate into the forecasts adjusted for seasonality and price drop to arrive at the final forecasts. Figure 9 gives the final forecasts, forecasts adjusted for seasonality, price drop and special promotion.So far., we have shown how to generate forecasts using the PLC method. We also need to update our forecasts when actual demand numbers become available. We do so by comparing the actual demand with the forecasts to see whether our forecasts were above or below the actual demand. If our forecasts are above the actual demand, we will scale down the forecasts for the remaining periods; if below the actual demand, we will scale up the forecasts. The comparison gives us the magnitude of the difference, which can be used to adjust the forecasts. Figure 10 shows how the PLC forecasts could be updated.In practice, the PLC forecasting method as employed by HP's SPaM group is much more sophisticated than what is described here, but this will give the reader an idea about the process we go through for forecasting the shipments/demand for such products. Our forecast-updating process looks at not only actual and forecasted demand but also channel inventory and sell-through quantities. When we developed the PLC method, we had to demonstrate its usefulness to the forecasters. We had to find forecasters who were willing to consider the virtues of a new and untried method,
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