阿殘 發問時間: 社會與文化語言 · 1 0 年前

請幫我翻譯成中文的意思(產品生命週期)

Develop a template that shows how shipments are affected by special events, such as bundling of the product, big deals and left-to-sell unit at the end of a product life cycle. Again, this is developed based on the business'past experience. Figure 8 gives the template for special promotions. In our example, we intend to do a special promotion in November 2002 and again in April 2003Apply the special promotion template to forecast shipments, which are adjusted for seasonality and price drop.Here, we estimate expected additional unit-quantity demand for a special promotion, which we then incorporate into the forecasts adjusted for seasonality and price drop to arrive at the final forecasts. Figure 9 gives the final forecasts, forecasts adjusted for seasonality, price drop and special promotion.So far., we have shown how to generate forecasts using the PLC method. We also need to update our forecasts when actual demand numbers become available. We do so by comparing the actual demand with the forecasts to see whether our forecasts were above or below the actual demand. If our forecasts are above the actual demand, we will scale down the forecasts for the remaining periods; if below the actual demand, we will scale up the forecasts. The comparison gives us the magnitude of the difference, which can be used to adjust the forecasts. Figure 10 shows how the PLC forecasts could be updated.In practice, the PLC forecasting method as employed by HP's SPaM group is much more sophisticated than what is described here, but this will give the reader an idea about the process we go through for forecasting the shipments/demand for such products. Our forecast-updating process looks at not only actual and forecasted demand but also channel inventory and sell-through quantities. When we developed the PLC method, we had to demonstrate its usefulness to the forecasters. We had to find forecasters who were willing to consider the virtues of a new and untried method,

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  • 1 0 年前
    最佳解答

    翻譯如下:

    發展顯示裝船如何被特別事件,像是產品,大的交易捆和左邊影響的一個型板-到-在產品生活周期結束的時候賣單位。 再一次,這被發展基於 business'past 經驗。 圖 8 為特別的晉升給型板。

    在我們的例子, 我們打算做特別促進在2002 年11月和在4月2003.Apply 特別促進模板再展望發貨, 被調整為季節性和定價drop.Here, 我們估計期待了對特別促進的另外的單位數量需求, 我們然後合併展望被調整為季節性和價格下落到達在最後的展望。圖9 給最後的展望, 展望被調整為季節性, 價格下落並且特別promotion.So, 我們顯示了怎麼引起展望運用PLC 方法。

    當真實的要求數字變成可得的時候,我們也需要更新我們的預測。 我們藉由把真實的要求與預測作比較見到我們的預測是否是上述的或在真實的要求下面這麼做。 如果我們的預測在真實的要求上面,我們將依比例決定下來預測剩餘的時期; 如果在真實的要求下面,我們將在預測上面依比例決定。

    比較給我們不同的大小,這能用來調整預測。 圖 10 表演 PLC 預測可能被更新的方式。在練習中,預測如 HP 的垃圾郵件團體所雇用的方法 PLC 比在這裡被描述的東西更複雜很多,但是這將給讀者我們為為如此的產品預測裝船/要求去過的關於程序的一個想法。

    我們的更新預測程序看不只有真實的而且預測了要求但是也引導存貨清單而且賣-經過量。 當我們發展了 PLC 方法的時候,我們必須跟預報員示範它的用處。 我們必須發現願意考慮新的而且未試過方法的德行的預報員

    參考資料: 自己
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