JAMES
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JAMES 發問時間: 社會與文化語言 · 1 0 年前

求SWOT分析英文範例

急需要英文的SWOT分析範例..

分成優勢劣勢機會威脅

有人可以提供嗎?

萬分感謝

1 個解答

評分
  • 1 0 年前
    最佳解答

    簡單的麥當勞範例:

    SWOT Analysis - Strengths (優勢)

    = Brand Equity…world-wide

    = 42% of US fast-food hamburger business

    = Consistency of food

    = Successful items: Fries, Happy Meal, Big Mac, Egg McMuffin, Promotions

    = Overseas market

    = Balance sheet position

    SWOT Analysis - Weaknesses(劣勢)

    = Declining market share

    = Weak product development

    = Disgruntled franchisees

    = Quality and taste of products

    SWOT Analysis - Opportunities(機會)

    = International expansion

    = Only serving 1% of the world’s population

    = Growing dining-out market

    SWOT Analysis - Threats(威脅)

    = Mature/overstored industry

    = Strength of competition

    = More health-conscious consumers

    = Changing demographics

    = Fluctuation of foreign exchange rates; Economies

    這是麥當勞簡單的SWOT分析。

    如果不懂可以在問,會回答。

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