- Fei-FeiLv 61 0 年前最佳解答
Application of this study was to explore metaphorical techniques liquidates print ads in the concept design, through the Kwame
Zhang exaggerated image formation techniques to enhance the effect of metaphor print ads. Purpose of the study have the following four points:
1. Found liquidates metaphorical techniques applied to the design principles of print ads.
2. To explore metaphorical liquidates consumer print advertising techniques and cognitive understanding of the situation feel the situation.
3. To understand the object of different backgrounds liquidates the metaphorical sense of techniques of print advertising differences.
4. Explore the metaphorical techniques liquidates the related case of print ads.
Through a questionnaire survey, based on the results of analyzing the proposals, as follows:
1. Liquidates metaphorical application of techniques in the design of print ads, use the following four points: (1) fiction, (2) unexpected, (3) contrary to common sense, (4) the proportion of incorrect use of the design principles.
2. The design of goods the subject of applications for electronic products liquidates metaphorical techniques in print ads, should be used to attract female consumers design elements to increase the female consumer understanding of the meaning of the ads.
3. Liquidates in the application of techniques of metaphor in the design of print ads, advertising design, easy to understand or to add more text to explain, the aim being to increase the background and not related to the design of consumer advertising effectiveness.參考資料： 女兒
- 1 0 年前
This study aims to examine applications for skills of metaphorical boast ornament to the concept of advertisement design through boast
The formation of Zhang all techniques to enhance the metaphorical exaggerations imagery advertising results.Research purposes have the following four points:
1. find the metaphorical boast showcases all techniques used in advertising design principles.
2. discussion of the consumers on metaphorical boast showcases all techniques print advertisement feeling scenarios and cognitive understand scenarios.
3. understand the different background objects are metaphorical boast showcases all techniques print advertisement feel the difference between.
4. discussion of metaphorical boast showcases all techniques related advertisement.
After through a questionnaire survey, the recommendations in accordance with the analysis results are as follows:
1. application for skills of the veneer of metaphorical Kwajalein to print advertisement design time, use the following four points: (1) a fictitious, (2), surprisingly, (3) go against common sense, (4) the proportion of the use of incorrect as a design principle.
2. design theme of the application of electronic products showcases and metaphorical boast skill method to print advertisement, should be used to attract women consumers of design elements, to increase female consumers understanding of the advertisement implications.
3. application for skills of the veneer of metaphorical Kwajalein to advertisement design, advertising designed more intuitive or plus copywriters explains that background and design-independent consumer advertising effect.參考資料： 網站